Benefits of Understand Communication Styles

As an individual person we have different communication styles. We whether owned them since we were born or have developed while we have been raising. Understanding our personal style of communicating will help enhancing our social skills so that we can get along with others and gain more strong relationships. It requires more self-awareness in order to discover our communication styles.  When we observe regularly the ways we express our thoughts, feelings and actions when respond to the others; we will notice a pattern of communication styles.


Apparently, we might have one or more styles among the four basic style of communication. Those styles are including aggressive, passive, assertive and passive-aggressive communication. Each styles demonstrates with different characteristics and have both pros and cons. When we aware of our styles and other people style, we can adapt more readily and flexibly to the individual persons. We can make others feel more comfortable and confident while they interact with us. In short, if we want to be a better communicator and we want to win all kinds of situation; we must take time to practice self-awareness and learn own communication styles.

See example of communication style video.

Effectiveness of communication campaign

The term campaign is used widely for both commercial and social sector that refers to the intensive intervention with periodic given and aims to reach a massive people. An effective health communication’s intervention would create a huge impact for the behaviour changes. Designing and implementing a well branded campaign require practicing the certain process such as defining the clear behavioural goals, targeting the specific audiences, using the right communication channels and activities, and having the regular monitoring and evaluation.

The communication campaign must to have the cleat goals that promote the specific behaviours that design to achieve during the intervention’s duration. The public health campaign often to raise the awareness of a wide variety positive behaviours that are including the seat belt use, dietary change, medication use, exercise, dental care, social support, substance use prevention, family planning and use of health services and testing and screening for disease.

The most critical part of designing a successful campaign is to define the specific target group. Knowing the audiences is aware of the varied concerns, values, believes and behaviours of each population. This allows designing the correct messages that talk to them.

The good approach of communication is trigger. The messages can be delivered to audiences only when the appropriated communication channels are used and the interested activities are provided. The multiple media and comprehensive tactics spread widely and reach effectively to all segmented population.

Having a feedback mechanism is to ensure the effectiveness and efficiency of the communication campaign. The monitor implementation would make sure the plan is being followed that the campaign has the ability to respond promptly.  The evaluation would help to outcome and impact that campaign contributes.

In short, the commercial and social communication campaigns have good results if they are designed by following the above recommendations that are comprised of number of thing:-clear goals, well targeted audiences, selected right communication channels and activities and regular feedback system.

Fundamentals for writing successful stories

Recently my works require developing a series of comic story for the children; I surf on the internet to learn how write a good story. From the sources, there are different ways recommended by the many experts in the world. Here are five essentials that a writer needs to consider when s/he writes a story: theme, characters, setting, problems and solutions.

Firstly, the writer needs to define a theme for the story. It is a viewpoint or the concept that a story is talking about. It is important to make the theme positive; and provides the morals and a critical principle that addresses the evolution and increase exploration of life in the human society.

Secondly, the writer has to identify the characters. S/he decides who would be a main and the supported characters. The main protagonist is usually having a prominent status and should be the readers. Each individual character has a set of profile including a physical trait, a favourite phrase and personalities.

Thirdly, the writer must also consider the setting.  This part is associated with the location and time that the story is going to take place. It will help him/her to predict the direction of the story, the events that might happen accordingly. The scene should also be familiar to the audiences’ context.

Fourthly, the writer starts creating the problems.  Problems should be created through different events and eventually leading to the major conflict. Problems should be created in such a way that hooks the readers. The conflict keeps the story moving forward and making it longer, easier and more complex. The serious conflicts with dramatic concerns would touch mind and heart of the audiences that put more interests in the story.

Fifthly, the writer offers the solutions of the problems. It resolves the conflict of the story, which can be positive or negative. But it is necessary to leave the audiences hanging at the peak. Finally, the writer chooses to end his/her story either sadly or happily.

In conclusion, a writer who writes a bestselling story follows critical elements that consist of the theme, characters, setting, problems creating and resolving. These are helpful tips to outline the story with logical flow from the beginning to the end.